Why can’t the car manufacturer design an exciting and appealing rear of their cars? How many advertisements have you seen for a new car in your favorite magazine or during a TV commercial? Have you ever noticed that most of the times the car companies show only the front or side-front view of the car? Because they have spent million of dollars on designing the front of their cars, without spending any time and efforts in designing the back/rear of a car!! Interestingly, most of us see the rear of a car more often than the front of the car! When sitting in the traffic or even in the parking lots, we always see the cars from their butts (or back). We see the front only in the magazines, car dealerships or a TV commercial.

Once I participated in a new luxury car review process where they asked me to rate the design of a new concept car, planned to be launched in next two/three years. I was really impressed by the designing of the front grills and the aerodynamic designs of the front portion. Again, I was surprised to see the ugly back of the car, which I felt was a patch up job, trying to use the existing parts from the old models. The back of the car was no way matching with the front of the car. The company was surprised by my comments (looks like that they had never heard of this comment!) and agreed to pass on this comment to their designing team.

Here are few worst rear/back car designs:

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