We are really excited about our press release this morning for the re-launch of our newly designed website. The text of our press release is as follows:

IRVINE, Calif., Sept. 11 /PRNewswire/ — In this ailing economy, when Americans are struggling to save every penny, a new, free website – http://www.prundo.com – has been recently launched to help its registered users save money on their auto repairs. The patent-pending website has great tools to help its registered members in deciding where to take their cars for maintenance and repairs.

Prundo.com is like an “Expedia” for auto repair. Based on Web 2.0 concepts and philosophy, Prundo.com will empower its members to make the best choices for servicing and repair needs of their cars. Prundo members can download money-saving coupons for over 30 types of car repair, including brake, oil change, transmission, and tires, for free.

Prundo.com will also offer following benefits to its members:

• View available auto repair shops for the desired service in their zip codes
• Review special offers from the auto service providers
• No need to clip coupons! Get coupons 24×7, whenever they need them!
• Compare costs of desired automobile servicing
• View user ranking/feedback of the auto repair shop
• View distance to the preferred auto repair shop
• Get directions to the preferred auto repair shop

“The mission of our company is to make auto repairs easy for our members and remove any doubts they may have,” said Prundo CEO Alka Gupta. “We want to help our members get better service on auto repairs and save money at the same time.”

There are over 235 million cars in the U.S. Due to the current state of the economy, people are keeping their cars longer (average of 9 years), thereby requiring routine maintenance and repairs to keep their cars in working condition. U.S. car owners spend approximately $800 per car per year, making auto repairs a $250 billion market.

“Prundo is an innovative concept because there are no websites currently available to help consumers compare auto services based on cost, distance, offers/discount and quality of service,” said Gupta. “Prundo.com was launched to fill this gap and provide a logical tool for its members.”

http://www.prundo.com may well be the ticket to relief for all American car owners in this economy, as users have already saved over $17,000 since its launch. The website currently has coupons worth over $150,000. So next time when your car needs a brake replacement or tire rotation or even a simple oil change, give it a try before you go to your mechanic, because you could save some serious bucks.

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Yesterday Yahoo.com reported the wackiest tax exemptions people are trying to put in their 2008 tax filings.

Here is the list of such amazingly and unthinkable tax exemptions, Enjoy and LOL

1. Sperm donation as a charity donation.
2. Toilet paper as business expenses.
3. Gynecologist visit as “repairs and maintenance”.
4. Underwater speakers, the mood lighting and the in-tub stereo – Medical expenses.
5. $50,000 wedding as a business expense.
6. Doggie day care.
7. Unwanted plants as donations.
8. 8,000 in dance lessons as medical expenses.
9. Dog as a dependent.
10. Dog food for his “home security system”.
11. Dog Fido as a landscaping subcontractor.

Although these looks to be a very funny list, it does brings our two important points.. First that people are creative and secondly, people are really desperate and are looking for alternatives. Especially in this kind of economy. I also feel sad for these people. These are good hard working people, whose intention is not to steal or cook up the data; they are simply looking for a loop hole in the system to save few hundred dollars.

I think that they are sill better than the executives at AIG and other big companies where they enjoy lavish bonuses and have team of CPA’s looking for exemptions and deductions.

People do nto think about their taxes or even expenses on daily, weekly or monthly basis. They simply get shocked when they see the credit card statement. At the time of taxes, it is already too late. The year is already gone and you can hardly do anything.

Every penny counts in today’s economy. Everyone should look for deals, coupons and other savings options. No more need to feel shy when you are handing out the 50 cent coupon to a grocery clerk. It is your money and you have the right to save it!

Please do comment on this blog and let me know what you think.

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Rags-to-riches romance “Slumdog Millionaire” swept the Oscars on Sunday, winning eight awards including the prize for best picture in a climactic triumph for a movie that almost failed to get released! Was this expected, No; Did any one believe that they will win? No; Was anyone surprised when they won? Of Course! No one expected such a low budget movie to win anything. No one even knew about this movie except the critics and select moviegoers who like to watch an off-beat movie. Then how did it create so much of fan fare? The reason is simple …..when people expect nothing or least expects anything to happen, they get intrigued by anything which is different, anything which is off beat or anything which is unique. People like fresh breath of air. People do not want to go to a movie and already know the ending, they want the mystery, something which will keep them in their seat for 2 hours.. something which is new and exciting!

Similar to Slumdog millionaire, we have created something different here. How many times have you thought that you can save on auto repairs? I can bet not even once except when you received a coupon in mail exactly on the day when you needed that repair. How many times have you thought…why did I throw that coupon when I need it now? Well with prundo, you do not have to keep track of the money saving coupons. You simply have to log on to our website and download for free, the money saving coupons for any auto repair exactly when you need it. It can be for a simple oil change or transmission fluid exchange or even a brake replacement, the choice is yours!!

With added features such as auto repair shop reviews, user feedbacks and even a feature to compare various auto repair shops based on total cost, ranking and distance is like a fresh breath of air… something different and unique.

We would love to hear back from your regarding this patent pending concept. What can we do to improve this website, which features would you like us to add?

Or do you think that we already have a winner?

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